Issue #17: Bravery, Books, and Bees

Life calls on us to be brave. Often. That fact is as predictable as the anticipation you feel at the top of a rollercoaster when it reaches its first drop.
Don’t get me wrong: I love a great ride. That inching upward. The gripping of the lap bar. The unhinged screaming as we go down. 
But it’s that drop I want to reflect on today.

It really be like that sometimes. 

It always tickles that thrill seeking part of our brains, but it can inspire some anxiety as well. We know the drop is coming. We even stood in line for this ride. Voluntarily. Maybe even for hours. 

But when we inch closer, that realization of “Oh crap, here we go!” flashes through our minds. 

Life is like that sometimes. We anticipate a drop coming, and maybe we panic and wonder if we can go back. But like the wise Miley Cyrus once said, “We can’t stop, won’t stop.” And this applies to life changes and facing our call to action. 

Here are some moments I’ve recently experienced that required a little momentum and a whole bunch of courage: 

• Changing Careers (enough said)
• Admitting when things weren’t okay and getting professional help 
• Attending networking events at work
• Launching a Crowdfundr Campaign with Jon in just over a week (!!!)

​We’ve been working on this story for YEARS. Pitching it. Fixing it. Pitching it again. All the while, keeping our faith in it alive. We could have let this go when no publisher made an offer. But we just can’t. 

So here we are, determined to bring this story out into the world. 

You can help make this happen by checking out our campaign and subscribing to it for updates. I’m developing some TikTok videos to show the behind-the-scenes fun stuff we do. We also have some awesome add-ons in the works, such as various rewards packages, featured guest artists, and freebies for the first contributors. 

Does this little book about bees require bravery? Sure thing. But we’re ready. 

Current Read: Wizard of Ads, by Roy H. Williams 

One of the teachers in my copywriting class suggested this book, The Wizard of Ads, by Roy H. Williams. I thought it would be a dry book about advertising, full of pedantic writing. However, I was pleasantly surprised by how entertaining and engaging this book is. In its essence, this book is about the way people think. I attached a picture to show a sample piece. I appreciated the short, thought-provoking essays, which would each end with a delightful and clever insight or punchline. This book isn’t just for advertising--it’s great for better understanding people and what motivates them. 

Pet Pic: 

​Lilo so badly wishes she was accepted by the cool cats. <<-- maybe there’s a PB book idea here? 

Sanity Corner:
I recently started working for RPA, an advertising and marketing agency. I had the pleasure of participating in their recent PRIDE Promo Video. It was my first time being a puppeteer, and it was so fun! I was surprised by how much of an arm workout it was, but I developed a deeper appreciation for this artform. 

My start as a professional puppeteer. 

Garden Updates: 
Our tomatoes are coming in, and we are excited to pick the first ripe ones for our salads and sandwiches. We also added more plants around the yard that pollinators would enjoy. 

T​hank you so much for reading this newsletter! I’ll be sending you more updates for the next month as the campaign launches. 

This month’s question: how have YOU been brave lately? I’d love to hear about your journey doing something courageous--no action is too small. Feel free to comment on my blog or reach out and share. 

If you have any friends who’d like this newsletter, feel free to share this with them. :) 

Take care,
Desi