Desi St. Amant
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 Newsletter Archives

Below is an archive of Desi's Digest. Grab a cup of your favorite drink, cozy up, and enjoy reading! 

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Issue #19: It's ALIVE!

7/22/2023

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​Hey friends! The Three Bee Honey Campaign has launched and is already at 82% (!!!!) as of this afternoon. We are blown away by the support and encouragement we’ve received.
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^^Jon and me when I pressed the “Launch Campaign” button on Friday morning. Lot’s of nervous energy in the house that day lol. 

Here’s what’s inside the book:
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​Our son even stepped in to help us edit the launch video. It was an all-hands-on-deck week, and we are so grateful for his editing skills! Here he is, concentrating on the project:
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We will be updating campaign donors with regular updates. And we have some awesome things in store. This week, we have a podcast interview scheduled, and we’re hosting a free Balancing Life vs. Art Workshop for the Kids Comics Unite Community. 
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​We'll also preview our sticker sets, prints, and spotlight the amazing guest artists who will be featured in the book. In addition to posting silly memes, we’ll share behind the scenes moments on our TikTok account, so stay tuned! 

 Also, those who purchase a physical copy of the book will receive a FREE Three Bee Honey Print! This offer expires on Sunday (7/23) at 9am PST, so don’t miss out!  
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Whew…what a whirlwind! That’s all for now, but I will get in touch again in August with some more updates. We truly appreciate your support! Feel free to share or forward this newsletter (or the campaign link) to anyone you think would enjoy it. :)

Take care,
Desi 
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Issue # 18: Here We Go!

7/20/2023

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Hey friends! Our Crowdfundr campaign launches in just ONE day, and Jon and I are working hard behind the scenes to get everything as ready as possible. We just posted this video to kick off the launch.
To commemorate this event, I thought I’d try a different angle in summarizing our experience preparing for a Crowdfundr. We are so excited to get Three Bee Honey out into the world, but it’s definitely been a LOT of work. But we’re making progress, and that alone is worth celebrating.

The ABCs of Crowdfunding

Anticipation building as you countdown the days 
Believing in yourself when the doubts get loud
Cross the Rubicon and announce your campaign
D​on’t forget to take a shower!
Endless edits on the story and the website
Fall, but then get back up
Go get some sleep, kiddo
Have to complete way too much math to figure out a budget 
Infinite to-do lists
Just keep swimming, even when life gets in the way
Know that you’ll be okay, regardless
Learning how to make TikToks, Reels, and Stories
Manifest your daily goals #bossbabes
Noticing that one mistake after it’s posted-gah! 
Optimize your network and make the ask
Parent the kids and be generous with screens 
Quality videos take time--learn how to edit
Remember to draft a few newsletters along the way
Scrambling the week before launch 
Take breaks and laugh or watch a show
Update your fans--even if it’s just your best friend
Visit other campaigns to learn and offer support
Whenever you can, update your subscribers
Xtra rewards are always a good idea for your big spenders
You can do it ALL--sike! Just kidding!
Zen feeling that hits after it’s all done.
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The campaign hasn’t even launched yet, but I’m stoked at the level of encouragement and support we’ve gotten. Here are some cool things we have in store for you: 
  • A free print for early bird contributors who commit within the first 48 hours. This offer expires on Sunday, 7/23 at 9am PST. ​
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In addition, we have: 
  • Back matter with fan art by some amazing, talented artists.
  • Five reward packages, including stickers, prints, and opportunities for custom art.

Subscribe to our campaign for updates. Thank you so much for joining us on this journey! ​
Three Bee Honey Campaign
Pet Pics: 
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​It’s Thursday, so I thought I’d throw in a few throwback pictures of our four-legged friends. Aren’t they the cutest?? *Squeeee!*

Sanity Corner:
Since the kids are on summer break, we have a chance to spend more time together, which has its pluses and minuses, for sure. To break up the long summer days, we have family game nights. One of our favorite games is Catan. It is a game of strategy, and the object is to use your resources to build as many settlements and cities as possible. 
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That’s all for today, but I will get in touch again soon when the campaign goes live. We truly appreciate your support through this process! :)

Take care,
Desi 
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Issue #17: Bravery, Books, and Bees

7/10/2023

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Life calls on us to be brave. Often. That fact is as predictable as the anticipation you feel at the top of a rollercoaster when it reaches its first drop.
Don’t get me wrong: I love a great ride. That inching upward. The gripping of the lap bar. The unhinged screaming as we go down. 
But it’s that drop I want to reflect on today.
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It really be like that sometimes. 
It always tickles that thrill seeking part of our brains, but it can inspire some anxiety as well. We know the drop is coming. We even stood in line for this ride. Voluntarily. Maybe even for hours. 

But when we inch closer, that realization of “Oh crap, here we go!” flashes through our minds. 

Life is like that sometimes. We anticipate a drop coming, and maybe we panic and wonder if we can go back. But like the wise Miley Cyrus once said, “We can’t stop, won’t stop.” And this applies to life changes and facing our call to action. 

Here are some moments I’ve recently experienced that required a little momentum and a whole bunch of courage: 
  • Changing Careers (enough said)
  • Admitting when things weren’t okay and getting professional help 
  • Attending networking events at work
  • Launching a Crowdfundr Campaign with Jon in just over a week (!!!)
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​We’ve been working on this story for YEARS. Pitching it. Fixing it. Pitching it again. All the while, keeping our faith in it alive. We could have let this go when no publisher made an offer. But we just can’t. 

So here we are, determined to bring this story out into the world. 

You can help make this happen by checking out our campaign and subscribing to it for updates. I’m developing some TikTok videos to show the behind-the-scenes fun stuff we do. We also have some awesome add-ons in the works, such as various rewards packages, featured guest artists, and freebies for the first contributors. 

Does this little book about bees require bravery? Sure thing. But we’re ready. 
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Current Read: Wizard of Ads, by Roy H. Williams 
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One of the teachers in my copywriting class suggested this book, The Wizard of Ads, by Roy H. Williams. I thought it would be a dry book about advertising, full of pedantic writing. However, I was pleasantly surprised by how entertaining and engaging this book is. In its essence, this book is about the way people think. I attached a picture to show a sample piece. I appreciated the short, thought-provoking essays, which would each end with a delightful and clever insight or punchline. This book isn’t just for advertising--it’s great for better understanding people and what motivates them. 
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Pet Pic: 
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​Lilo so badly wishes she was accepted by the cool cats. <<-- maybe there’s a PB book idea here? 
Sanity Corner:
I recently started working for RPA, an advertising and marketing agency. I had the pleasure of participating in their recent PRIDE Promo Video. It was my first time being a puppeteer, and it was so fun! I was surprised by how much of an arm workout it was, but I developed a deeper appreciation for this artform. 

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My start as a professional puppeteer. 
Garden Updates: 
Our tomatoes are coming in, and we are excited to pick the first ripe ones for our salads and sandwiches. We also added more plants around the yard that pollinators would enjoy. 
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T​hank you so much for reading this newsletter! I’ll be sending you more updates for the next month as the campaign launches. 

This month’s question: how have YOU been brave lately? I’d love to hear about your journey doing something courageous--no action is too small. Feel free to comment on my blog or reach out and share. 

If you have any friends who’d like this newsletter, feel free to share this with them. :) 

Take care,
Desi
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